Expert, step-by-step guidance for your brand
The Academy helps founders to clarify their brand's communication so it becomes cohesive and connected. From courses to coaching, each handcrafted format will increasingly position your brand as the clear choice in its category. It positions you to gain leads, deals, and advocates from your team, the market, and investors.


Coaching
This is focused, 1:1 strategy for leaders who need private, personalized guidance to sharpen their brand, align their team, and own their message—with zero fluff and full confidentiality.
Best for: Founders and CxOs, heads of marketing or sales, brand leaders.
Our focus: Clarify your brand, unite your team, and lead brand decisions with confidence.
Team-wide brand clarity: From founder to frontline.
Category leadership positioning: Own your narrative before others do.
Strategic message development: Clear, repeatable, and scalable.
Decision-making confidence: Know what to say, how to say it, and why.
Typical format: Weekly sessions, personalized briefs and frameworks, and brand audits, between-session support and review.
FAQ
Is this like a course or program?: No. There’s no curriculum—just focused, 1:1 strategy based on your specific goals.
How customized is it?: Every session is built around your challenges. Only what you need.
What can we work on together?: Anything brand or narrative-related—from founder messaging to team rollout to storytelling.
How do I get started?: Book an intro call. We’ll talk scope and see if the fit is right.


Choose your path to clarity
Choose a self-paced course or personalized 1:1 coaching experience for focused brand and messaging clarity.
Coaching
Private, high-touch sessions for seasoned founders and execs navigating brand shifts, investor messaging, or team alignment. Fast, strategic feedback on real decisions—with total focus and total confidentiality.


Courses
A self-paced, deep-dive course for technical founders who need to turn complexity into a compelling, fundable deck. Includes structure, templates, and timeless guidance to pitch with clarity—without needing another course.


Courses


The flagship course is an 8-hour, hands-on, and comprehensive experience to make your investor pitch deck understood by investors in minutes.
Active angels, VCs, and CVCs all consistently request this. Don't be the unprepared founder.
Best for: Startup founders (often technical), investors for their pipeline and portfolio.
Our focus: Founders (explain concisely), investors (uplevel your pipeline's and portfolio's pitches).
Designed for what investors want to see;
Each slide is sufficient and collectively linked;
Make every word work.
Typical format: Slide-by-slide development, real-time coaching, investor teardown examples, hands-on feedback and polish, final deck ready to send, pitch, or raise with, and more.
FAQ
Is this for early-stage or growth-stage?: Best for pre-seed to Series A. You’ll learn how to make early traction and vision pitch-ready.
Do I need a finished deck to join?: No. Come with a rough outline, messy draft, or nothing—we will construct it all during the course.
Is this only for technical teams?: It is built for them. If you have built the product but struggle to explain it, this is for you.
Can I book this for my portfolio or accelerator?: Yes. It is available to VC funds and incubators. Bulk pricing available.
With either path, we clarify your brand
Courses: A self-paced, deep-dive program helping technical founders build clear, investor-ready decks with practical tools and quizzes.
Coaching: Private 1:1 sessions offering tailored feedback and strategy to sharpen your brand and messaging for faster, confident decisions.
Ready to learn how to raise your brand's standard to become the clear choice™?