Case Study: Executive Workshop on Investor Pitching

Challenge
A group of ~15 Latin American executives wanted more than a presentation—they wanted a practical way to sharpen how they evaluated and communicated business opportunities. The goal was to give them a framework they could immediately apply in their own organizations.

Approach

Designed and facilitated a 50-minute interactive executive workshop.
Adapted my investor narrative framework into collaborative group exercises.
Guided participants through Problem, Solution, Positioning, and Go-to-Market.
Facilitated peer feedback, investor-style evaluations, group discussion, and debrief.

Outcome

Transformed abstract pitching concepts into a practical, repeatable framework.
Improved participants' ability to communicate strategic ideas with greater clarity.
Strengthened critical thinking through structured evaluation and peer feedback.
Equipped executives with tools they could immediately apply to business decisions and stakeholder communication.

My Role
I designed the workshop from the ground up, developed the curriculum and evaluation framework, facilitated the session, and led the discussions that helped participants turn insights into actionable takeaways.

In collaboration with ADEN University

Case Study: Founder Workshop on Entering the U.S. Market

Challenge
A group of a couple dozen founders from Japan was visiting the U.S. to learn how they could enter the U.S. Most had new startups and wanted to consider their options on what it would mean to launch and scale. To them, it felt daunting.

Approach

Designed and facilitated a 50-minute interactive founder workshop.
Adapted my entrepreneurial roadmap canvas into a lecture-style format.
Guided listeners through my M.A.R.K.E.T. framework, ranging from mindset to timing.

Outcome

Listeners engaged and felt inspired to learn about a broader range of startup topics.
They asked questions on what it would mean for their startups, ranging from e-commerce to robotics.
Strengthened critical thinking through post-lecture Q&A and feedback from JETRO's local regional leader.

My Role
I designed the workshop from the ground up, developed the presentation, facilitated the session, and led the discussions that helped participants turn insights into actionable takeaways.